Carestream Health India Sells 100th DIRECTVIEW Vita CR System within six months of its launch

Sales Exceed Projections; Company Ramps Up Production to Satisfy Strong Demand

Mumbai, April 15, 2011 – Carestream Health India sold its 100th DIRECTVIEW Vita CR System, which was launched in Oct., 2010. Carestream Health’s engineers used innovative design methods and components for the desktop Vita CR platform, which combines high image quality with reliability, a compact footprint and an affordable price tag. Globally, Carestream Health has shipped 1000 DIRECTVIEW Vita CR Systems till date & counting

“Sales have exceeded our expectations and our company has boosted production capabilities to keep pace with worldwide demand. Our customers appreciate the improved performance and image quality offered by this tabletop CR system, and our service department report reduced installation and service costs due to the system’s dependable design,” said Mr. Prabir Chatterjee, Managing Director, Carestream Health India.

The company’s Vita CR system is being purchased by independent imaging centers, clinics, multi-physician offices and orthopedic facilities who want an affordable, compact CR system that is also easy to use. “These facilities want to implement digital imaging technology and many are choosing the Vita CR platform to make that conversion,” Mr. Chatterjee added.

The Vita CR system weighs just 36 Kgs and is smaller and lighter than many other tabletop CR solutions. Its durable design holds up in extreme conditions and its small footprint makes it easy to transport.

The compact nature and simplicity of use of the machine is what appeals to Dr. Neelakrishnan an Orthopedic surgeon from Krishna Hospital, Mayavaram, Tamilnadu, one of the pilot installations.  “DIRECTVIEW Vita CR system is suitable for both centralized and decentralized workflow environments and can be used right in the exam room,” said Dr. Neelakrishnan

The capability to increase quickly and cost-efficiently patient-handling throughput was the decisive factor for Dr. Prashant Naik a practicing radiologist at Modern Diagnostic Center, Pune, Maharastra, another pilot installation. “We chose DIRECTVIEW Vita CR system because it provides fast and easy access to quality images allowing us to manage increase in patient throughput. It’s small footprint made it best for diagnostic imaging functions at point of patient care,” he commented.

Carestream Health features a comprehensive portfolio of CR and DR solutions designed to meet the diverse digital imaging needs of healthcare providers worldwide. The company also offers a comprehensive portfolio of healthcare IT solutions for healthcare providers.

Currently the country’s largest horizontally integrated provider, of medical imaging systems and healthcare IT solutions, Carestream Health India Pvt. Ltd. has a direct presence in India with over a 100 employees, 4 regional offices, 14 warehouses, and a network of about 155 channel partners across country, strategically located for quick response to maintain the peak performance of its products and customers’ operations. 

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About Carestream Health
Carestream Health is a worldwide provider of dental and medical imaging systems and healthcare IT solutions; molecular imaging systems for life science research and drug discovery/development; x-ray film and digital x-ray systems for non-destructive testing; and advanced materials for the precision films and electronics markets.

For more information about the company’s broad portfolio of products, solutions and services, please contact your Carestream Health representative or visit www.carestream.in

CARESTREAM is a trademark of Carestream Health.
2011