Carestream Health India Showcased Innovative Radiology Imaging Solutions at the 67th IRIA Congress, India

23 –26 January 2014 in Agra, India

IRIA 2014 congress is India's biggest annual radiology event organized by the Indian Radiological & Imaging Association (IRIA). The prestigious event was attended by imaging specialists, general medical community and healthcare administrators from across India and several neighboring countries as well as from around the world.  

 Carestream Health booth at the IRIA Congress was one of the best at the event. Developed around the theme “A Smarter Way Forward”, the eye-catching display was spread over an area of around 30 sq. mt. and was located near entrance in the exposition area, making it hard to miss by the participants and other visitors.

The centerpiece of our product display at the IRIA Congress were the latest innovations – PACS solutions, the DRX-1 System, the DirectView Classic CR System and the DirectView Vita CR System. The new DryView 5700 Laser Imager and the DryView 6850 Laser Imager. 

IRIA 2014 booth   IRIA 2014
Carestream at IRIA 2014   Carestream eRadiograph demo station

e-Radiograph (Biyearly clinical publication, an educational initiative by Carestream) demo station located at hard to miss exclusive location ( at hospitality area in front of main conference hall ) elicited overwhelming customer interest.

Overwhelming customer response was also partly a result of the distinctive experience we were able to create through our booth design, personal interactions, demonstration of our industry-leading product range, and the various branding, and media activities during the Congress.