Aunt Minnie Names OnSight 3D Extremity System ‘Best New Radiology Device’
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Customer Input Drives Carestream’s Engineering Innovation.
Carestream was proud to receive the Aunt Minnie award for Best New Radiology Device at RSNA16 in Chicago. The prestigious award was given to Carestream for our innovative OnSight 3D Extremity System that brings a new modality and clinical value to the orthopaedic market.
Andrew Hartmann, Carestream’s Vice President and General Manager for ultrasound and cone beam CT; and Jim Burns, Chief Technology Officer, X-ray Solutions at Carestream, sat down at RSNA16 to talk about what drives the company’s product innovation. The dominant themes: customer input and innovation.
Carestream spends considerable time interacting with customers to design and refine its products. Customers at RSNA commented on different features in the product that they had proposed during the design process.
Similarly, about 100 sonographers, physicians, radiologists, radiology administrators, and sonography students from throughout the world touched, prodded, and gave feedback on Carestream’s Touch Prime Ultrasound product throughout its development.
A second theme in the conversation was innovation. 3D cone beam is a new modality and Carestream is making it available to a new market segment: orthopaedic offices. By doing so, Carestream is broadening the possibilities for clinical collaboration and changing the clinical workflow. By moving the modality closer to the patient, it paves the way for an improved patient experience. CBCT imaging provides more information to the surgeon over 2D X-ray with the added convenience of potentially fewer office visits for the patient.
Customer input and smart engineering innovation: it’s an award-winning combination. Listen to the full conversation between Jim Burns and Andrew Hartmann.