Innovation is easier when you start with a clean slate
Dan Monaghan, Carestream Health
Sometimes great ideas, like Carestream’s customizable ultrasound touch panel, need to wait for a confluence of factors to impel their implementation. German philosopher Arthur Schopenhauer described this path to product design—a great idea is at first ridiculed, then violently opposed and finally, accepted as obvious1. Certainly many innovations followed this path. Mary Anderson, an American rancher and real estate developer, was turned away for her 1902 invention, the windshield wiper, though Cadillac adopted it after the patent expired.
Carestream was able to design our Touch Prime Ultrasound from a clean slate—no pre-existing technology kept us from producing it. Its all-touch panel lets each sonographer enjoy a customized ultrasound machine.